- The PROFESSIONAL
- They are reliable.
- They are always up for change.
- They are trend-savvy.
- They are effective communicators.
- They have a well-established social media presence.
- They have professionalism in time management.
- They are well-organized.
- They analytical-thinker.
- They provide a great customer experience.
- They assure customers of operational excellence.
- They are compliant with ethical and legal guidelines.
- They provide innovative ways to achieve the customers’ goals.
- They value collaboration with others.
- They can adapt to the latest trends.
- They have a diverse portfolio.
- They are passionate and committed
- They are goal-driven.
- They are future-focused.
- They are always willing to learn.
- They are self-reliant.
- They are budget-minded.
- They are passionate.
- They are resilient.
- They are visionary.
A “message” About Social Media to Each Type of Person
Build an impressive, influential brand presence.
Showcase your group’s individual and collective success stories.
- Generate new leads. Build and grow your database without leaving your house and while you’re sleeping!
Engage new prospects anywhere!
Grow your downline nationwide (even worldwide as applicable), without physical travel!
Automate group communication.
Distribute customized training.
Conduct virtual presentations, recorded or live!
- Invite people into your circle and to your real-world events. Target them, without the expense of printed fliers, postage, or mailers!
Facilitate and promote third-party endorsements, referrals, and introductions!
Analyze and track users’ behavior and your campaign progress.
AND MORE…
In CONCLUSION
THREE POINTS YOU SHOULD CONSIDER:
- First, understand that you can no longer afford NOT to find a way to engage in social networking. At this point in the game, failure to engage puts your business credibility at risk.
- Next, you can assign your tasks and responsibilities. This applies to anything else in your business even “personal” ones.
- Lastly, be aware that new media and social networking for business is a specialized skill. This is true when used for BEST practiced. It combines marketing expertise with copywriting savvy. Also real-world experience within the social networks. Yes, in theory, everyone CAN do this, but, how well?
HERE ARE YOUR POSSIBILITIES:
- Take the time to learn social media practices for your business to do it all yourself.
- Take the time to learn social media for your business. You can contribute to the crafting of your campaigns and assign others to the tasks.
- Hire new media specialists to teach you what you need to know.
- Hire new media specialists to handle the social side of your business.
- Hire new media specialists to handle your social media AND teach you what you should know about it.
USE WHAT YOU NOW KNOW
Now you have some idea about the basics of using social or “new media” such as the following
- What it can do for your direct sales/network marketing or MLM business.
- You know many of the beneficial applications.
- You know the action steps necessary to install social networking practices.
- You know your exact options for establishing social media for your business.
- What you must now do to make it happen.
To learn more about social media networking, check out the article “Social Media for Dummies”.