Why You Need to Ask Questions before Hiring a Social Media Agency
Naturally, like any other client and customer, since it’s your hard-earned cash that’s on the line, you seriously need to ask the following questions before hiring a social media agency to handle your internet or social media marketing campaigns. Should they even leave one question unanswered or unsatisfactorily unanswered, go to the next agency, please.
How long have you been in the business?
This is the question to establish credibility. Some internet marketing agencies may have actually been in the business since the ’90s or early 2000s. When they tell you this, the next question you should ask is what year did they really start doing social media marketing? You need to be careful because some SEO marketing firms, or virtual assistant firms are suddenly shifting their wares since SEO and virtual assistant online work is facing some crises. You need a social media agency that has been with social media since its inception and knows all the ups and downs and evolutions of social media and has created initiatives for all its clients. These are the agencies that can honestly recommend what really works since they’ve played the game long enough to learn from their mistakes.
How many people work at your agency?
Take a close look at the agency’s website and look at the actual services being offered. If they offer other services outside of social media marketing, now ask how many people work there. Next, ask them to honestly tell you how many are really working on social media marketing full time. If only 3 or 4 employees are dedicated to this, what happens if they have more than 4 social media marketing clients? What if one or two suddenly call in sick or goes on vacation?
Other Important Questions You Need to Ask Before Hiring a Social Media Agency
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